Google Places – A blessing for local business
The local business owners did not believe their eyes when they saw their sites on top pages that are far behind positioned in organic listings in a local organic feature called the Google Places . All the irrelevant location sites that were on top were thrown out of the competition.
Business owners experienced a dramatic change in their website enquiries . SEO experts say “ Most of the local business owners were on a sabbatical from their usual work and spent the whole day on just gathering the enquiries they got due to Google Places on the launching day itself. They were all flying high in the sky”. Some business owners got nearly 30-40 percent of the enquiries through Google places compared to organic from which they were getting from the start and this was within few days of the launching of Google Places. On the other hand black hat and other websites were clueless on what had happened within hours.
Google Places – A simple and powerful marketing protocol
Google Places is a user-friendly marketing tool, which does not require any technical skills but how effective the business is projected makes the difference. All it needs is the physical location of your business with your location integrated on the Google map. Business details such as your phone number, business working hours, website, blogs, videos and photos can be added in the Google places. When you project your business in such a way (ofcourse the details should be original, should not be just made for the sake of Google places ). One of the other main aspects in Google place is when you have a website which is well optimized under the Google guidelines and your location based keywords are on top then you have a better chance in doing well in Google places too. Apart from the business details reviews and ratings can also be added to your Google places business page, which makes the visitors get a very good opinion about your business but again they (reviews and ratings) should be genuine.
You can also track your visitor analytics under the Google Places control panel.
Google+ Plus Integration with Google Places Improved and Works Now
If you have been holding off on trying to integrate your Google+ profile with your Google Places listing,your wait is over!